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Tuesday, July 30, 2013

Boost your website performance using tips from our experts

Google Analytics can be an incredibly valuable source of information for AdSense publishers,  and today we’re announcing a new way for you to use those insights to improve your site’s performance. Google Analytics has created a data sharing setting to give you the option to let our optimization specialists proactively analyze your Analytics account data to find new ways for you to grow your business online. We’ll help you understand how people find your site, how they navigate through it, and how they become loyal users - and we’ll help you take advantage of Analytics features like Content Experiments to help you determine the most optimal layout for your site.

If you’ve linked your AdSense account with Analytics, opt in to the Account specialists data sharing setting under the Account Settings tab. Then we’ll be able to build targeted recommendations to help you improve the user experience on your site and monetize with AdSense more effectively.

Additionally, if you want to help make our other products work better for content publishers like yourself, you can opt in to the existing With other Google products setting under the same Account Settings tab. Sharing your Analytics data with other Google products can help us create new publisher solutions to achieve your website goals. For example, AdWords could recommend more effective keywords based on an understanding of how users behave on your site or AdSense could suggest more effective ad placements.

You can find full instructions for updating your Analytics settings in the Analytics Help Center.

Your website data will not be used for any purposes other than those that you specify in your settings, which you may change at any time. If you haven’t linked your AdSense account with Analytics, you can learn more about using Analytics with AdSense in our Help Center.

Finally, to receive more targeted optimization tips, make sure you’re opted into Performance Suggestions in your AdSense email preferences. We look forward to helping you grow your site!

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